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Magick Matters
"The collapse of the Soviet Union has opened up a huge consumer market, but how do you sell things to a generation that grew up with just one type of cola? When Tatarsky, a frustrated poet, takes a job as an advertising copywriter, he finds he has a talent for putting distinctively Russian twists on Western-style ads. But his success leads him into a surreal world of spin doctors, gangsters, drug trips, and the spirit of Che Guevera, who, by way of a Ouija board, communicates theories of consumer theology. A bestseller in Russia, Homo Zapiens displays the biting absurdist satire that has gained Victor Pelevin superstar status among today's Russian youth, disapproval from...>>
"At the very start of the third semester, in one of the lectures on Marxism-Leninism, Nikita Dozakin made a remarkable discovery," begins the story "Sleep." Nikita's discovery is that everyone around him, from parents to television talk-show hosts, is actually asleep. In "Vera Pavlova's Ninth Dream," the attendant in a public toilet finds that her researches into solipsism have dire and diabolical consequences. In the title story, a young Muscovite, Sasha, stumbles upon a group of people in the forest who can transform themselves into wolves. As Publishers Weekly noted, "Pelevin's allegories are reminiscent of children's fairy tales in their fantastic depictions of worlds within worlds, solitary souls tossed helplessly among them." Pelevin―whom Spin...>>
